We are passionate about the work we do, which is why we regularly research and update our blog with original content to keep you updated with industry news.
Start writing blog posts as part of your content strategy. This guide will give you an idea of how to get started. It narrows the process in to 10 steps so that your business is able to produce interesting content.
Google have announced further updates to AdWords click-to-call ads. The new updates include account-level call extensions, new ad design, and more detailed reporting features.
Bing Ads has launched the option to exclude audiences from remarketing campaigns. If there are audiences that you don’t wish to advertise to, then displaying remarketing ads to them wouldn’t be worthwhile.
When used correctly, canonical tags can help improve the SEO of a website that contains duplicate content across multiple URLs. Read our guide to canonical tags to learn how to use them effectively.
As of 6th February 2017, call extensions will be automatically generated and included in AdWords mobile ads if there is a prominent phone number featured on the landing page of the website.
Facebook has launched a new online platform called Creative Hub, for marketers, brands or anyone else involved in the creation of Facebook and Instagram ads.
Google has announced that it has begun testing mobile-first indexing, using mobile content instead of desktop, to decide how to rank sites within search results.
Google AdWords’ new click-to-message mobile ad extensions will be rolling out globally over the next few weeks, allowing users to connect with advertisers via SMS text messaging.
Google have confirmed that Penguin 4.0 has begun rolling out today, nearly two years since the last update. It will now run in real-time as part of the core search algorithm.
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