Contradicting the previous statements given by search giants Google, it would appear that updates to their Penguin and Panda algorithms are still being released manually...

Google have announced via their Webmaster Central Blog, that they will soon be launching a ranking adjustment that specifically targets doorway pages.

Hashtags can be found all over social media platforms, and play an important role in generating increased traffic to social accounts. Thus, leading to greater exposure for your brand online.

Google have been sending out notifications via Webmaster Tools and email, to webmasters whose websites don’t fit their mobile-friendly criteria.

Although PPC and SEO have many differences, both are forms of the same line of attack – search marketing. There are a number of benefits that come with running both SEO and PPC campaigns simultaneously.

Google have started showing brands’ social media profiles in the knowledge graph area of search results pages for some brand related queries.

Google’s algorithm is ever-evolving, keeping SEOs on their toes when it comes to developing strategies and techniques for reaching the top of search results pages.

Google have confirmed that their Pigeon algorithm has been rolled out in the UK, as well as Canada and Australia.

Facebook have announced the introduction of call-to-action buttons to be used on business pages on the social network.

Google have stated that their Penguin algorithm will now be updated and optimised as it goes, with a spokesman for the search company making the following comment.

Google have officially began rolling out the mobile-friendly label in search results snippets for mobile users.

With Google becoming stricter on poor quality backlinks, and the release of the latest Penguin update, it is more important than ever that you ensure your backlink profile is regularly monitored and cleaned up where necessary.